• Availity
  • Created by potrace 1.15, written by Peter Selinger 2001-2017
  • Microsoft Logo
  • Nyp
  • logo-wonderlic
  • PoetryFoundation


B2B, Enterprise, Healthcare, SaaS
Redesigned core enterprise Healthcare SaaS application, delivered enterprise design system, and provided UX training and organizational design.

SAP Fieldglass

B2B, Enterprise, SaaS
Forged a 5+ year partnership, working with their development team to help improve Fieldglass’s enterprise SAAS offering through ethnographic research and user-centered design.

GE Healthcare

Enterprise, Healthcare
As a preferred UX vendor, we worked at the intersection of patient health data and financial data to create clinical decision support and enterprise business intelligence applications for use in the hospital. Over the course of five years concepted and designed ten new applications for GE Healthcare and advised on the creation of an enterprise design system.


B2B, B2C, Enterprise, Healthcare
Provided organizational development by establishing user-centered design methods for the Health Solutions Group while also delivering the user experience design for the several patient and provider portal applications.

NewYork–Presbyterian Hospital

B2B, B2C, Enterprise, Healthcare
Through research, strategy, and design we delivered multiple iterations of the award-winning myNYP.org patient portal and physician portal. Created wireframes and conducted iterative validation research for the redesign of the main hospital website, NYP.org.


Created a new native mobile offering that allows continuous engagement with their tax customer users throughout the duration of the year.


B2B, Enterprise, SaaS
Worked with Wonderlic on a ground-up design of WonScore, a new SaaS platform for helping individuals and companies make smarter hiring decision more effectively.

Interactive Health

Healthcare, SaaS
Redesigned the core B2B mobile responsive web and native mobile applications for the largest provider of independent health and wellness programs in the country.


B2B, Enterprise, Healthcare, SaaS
Empowered health and safety managers through the redesign VelocityEHS' core enterprise SaaS application MSDSOnline.

Wells Fargo

Created an enterprise user interface and interaction pattern library to support a suite of internal accounting applications.


Provided product and service ideation and design, digesting and synthesizing over 600 pages of research into cohesive narratives and customer journeys for cross-product initiatives.

Chicago Architecture Foundation

Conducted research and created a strategy for expanding their high school design education platform, DiscoverDesign.org.


Provided information architecture and wireframes for RogerEbert.com. Created an easy-to-use portal for Roger Ebert’s extensive catalog of reviews and blog posts, as well as those of other authors in their network.


B2B, Travel
Through ethnographic research and interaction concepting, we designed a new visual interface to help the team of fraud analysts with pattern recognition to save millions of dollars in fraudulent transactions.


B2C, Travel
Redesigned the user experience of all Hyatt Hotels property websites covering all 12 hotel chains, 650 properties, and 750,000 pieces of content. Conducted primary research, mapped user journeys, created the content strategy and modular design system, tested prototypes, and delivered page level visual designs.

Northwestern University

Conducted primary research with students and alumni, executed strategy, and redesigned the Northwestern Alumni website. Performed ethnographic research with potential and recently matriculated law school students to create a better information architecture and wayfinding experience for the Northwestern Pritzker School of Law.

Poetry Foundation

B2C, Not-for-profit
Complete design of PoetryFoundation.org, the recently relaunched primary digital offering for the 100-year-old literary organization. Case Study coming soon.


B2B, Enterprise, SaaS
Conducted primary research with customers and employees to improve the experience of B2B tools aimed at suppliers and sales representatives.


B2C, SaaS
Assisted the market leader in business intelligence and analytics software with understanding their customer journeys and how to better reach new audiences.

United Airlines

B2C, Travel
Worked alongside the United UX team to deliver the first it's kind door-to-door luggage delivery service.


Provided research and facilitated co-creation with the passionate Threadless community to create a stickier, more direct, e-commerce experience.

Mayo Clinic

B2C, Enterprise, Healthcare
Working alongside Microsoft Health Solutions, we delivered strategy and design a personal health recommendation tool, The Mayo Clinic Health Manager.

Full List

  • Allstate
  • American Marketing Association
  • Availity
  • Bosch Tools
  • Burner Fitness
  • Cancer Treatment Centers of America
  • Chicago Architecture Foundation
  • Clearcover
  • Diamond Management & Technology
  • EPAY Systems
  • Edelman Digital
  • Expedia
  • Follett
  • Food Genius
  • GE Healthcare
  • Gold Prairie
  • Hyatt
  • IBM
  • Interactive Health
  • LEAP Innovations
  • Leapfrog
  • Local Viewpoints
  • Mayo Clinic
  • Microsoft
  • NORC at the University of Chicago
  • National Council of State Boards of Nursing
  • NewYork–Presbyterian Hospital
  • Next College Student Athlete (NCSA)
  • Northwestern University
  • Pearson
  • Poetry Foundation
  • Press Ganey
  • Print Ninja
  • Pushbot
  • RogerEbert.com
  • Rush University Medical Center
  • SAP Fieldglass
  • SRAM
  • Sungard
  • Tableau
  • TaxAct
  • ThinkVine
  • Threadless
  • Travelzoo
  • UCAN Chicago
  • United Airlines
  • VING Project
  • VelocityEHS
  • Vibes
  • Viewpoints
  • Wells Fargo
  • WiserCare
  • Wonderlic

Fuzzy Math was introduced to us by a trusted colleague. Although we explored our options with other vendors, we chose Fuzzy Math for the balance between their strengths in user experience research and their abilities in HTML and CSS. They had a strong willingness to work within the project framework that we were accustomed to, as opposed to imposing their own methodology.

Chief Technology Officer, Interactive Health
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