Digital Transformation & User Experience Design
Digital transformation is more than implementing new technology into your processes — it starts and ends with your users.
When companies grow and age they need to adapt to the changing technology landscape. Fuzzy Math’s UX design and digital transformation services can help you rethink how your company uses technology to update business processes and improve customer experiences. Whether it’s moving services from analog to digital or refreshing outdated technology, our team can help you find better ways to meet user needs and business goals.
What is digital transformation?
Digital transformation is the process of incorporating technology into all areas of your business, and leveraging new technologies to meet your business goals.
Use technology to your advantage
Digital transformation can be an intimidating venture for companies since it can require fundamental shifts in how business is run. While change can be scary, undergoing digital business transformation means your company is stepping up its game and preparing itself for the future. Our digital transformation and UX design services can help you find innovative ways to use technology to your business’s advantage and continue to grow and adapt as time goes on. Don’t let new technology outdate your company. We can help you discover new and innovative ways to streamline your processes and improve your output.
Stay ahead of your competition
Implementing a digital transformation strategy takes your company to the next level and sets you apart from the competition. We can help you improve your users’ experiences and find out how to better meet their needs. While your competitors continue using outdated methods, you’ll be ahead of the game and ready for what’s next with reimagined ways of doing business.
Understand your users
Our UX design process gives you insight into your users and their goals. We implement UX research best practices to understand how your products and processes can go beyond the status quo and improve your users’ experiences. Through user surveys, in-depth one-on-one user interviews, and more, we can help you understand how your users think today and look forward to how your digital transformation can help them accomplish their goals in the future.
The risks and costs of legacy systems
At the end of the day, if you’re dealing with legacy software, it’s not hard to see that the technical costs and investment in supporting legacy systems and is simply unsustainable. But a transformation strategy is about much more than updating software to what’s new and trendy. The best results come when your modernization effort aligns with your business goals (and your user goals!) to make lasting, sustainable changes that will carry your company further into the future.
Fuzzy Math’s approach starts with identifying your business goals and pain points, before walking back to investigate what a digital transformation means from a change perspective. From there, we work closely with you, our clients, to create a path to bring legacy software into modern frameworks.
Fuzzy Math co-founder Mark Baldino on the risks and costs of legacy software and how to fix it:
A digital transformation built for your business goals
UX Assessments and Competitive AnalysisBaseline assessments that define the current state, detail design opportunities, and provide insight into the market.
Product and User ResearchEthnographic design research to identify gaps and understand what where the opportunities for digital transformation can slot in to a larger digital product strategy.
Personas and Journey MapsEasily understood representations of research findings that help the entire organization understand the users and processes involved.
Concepts and OpportunitiesDevelop and showcase a broad range of opportunities for digital innovation through visual storytelling. We help teams break from the status quo and see the future.
UX and Product RoadmapsWhere do we go from here? We'll work with your team to determine the best way to bring the digital transformation to reality, balancing user value with buisness goals and capabilities.
Design services adapted to your needs
Need more than just digital transformation consulting and UX design services? We offer a full range of product design services, including: