These principles might be validated by research, but having an early discussion with stakeholders from business, design, and development about what the product should do, creates a “north star” that helps keep designs on track.

Design principles are developed early on in a project’s life cycle. They give everyone involved in the project a clear direction and focus and keeps the team accountable to the mission of the project. Ultimately, design principles help everyone stay on course.

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Work with Fuzzy Math
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